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My first exposure to 'O Fortuna' (the opening movement) was in a television commercial for Nescafe instant coffee. The paper seal of the coffee jar was pulled back slowly to the strains of 'O Fortuna, velut Luna…'. I read that 'O Fortuna' is being used in a TV advertisement for Old Spice in the United Kingdom.
More recently, CB has been used in the film 'Excalibur' and Oliver Stone's "The Doors" and in countless movie trailers including "Glory".